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Peer-reviewed article

The ABCs of Label Design

January 1, 1991 | Exhibitions
This paper discusses exhibit labels and how to design them effectively. Author Stephen Bitgood organizes the literature on exhibit labeling into three general components: (a) know your audience; (b) capture their attention; and (c) hold their attention. Bitgood's "ABCs of label design" are guidelines to produce more effective labels.

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    Author
    Jacksonville State University
  • Citation

    ISSN : 1064-5578
    Publication Name: Visitor Studies
    Volume: 3
    Number: 1
    Page Number: 115
    Resource Type: Research Products
    Discipline: Education and learning science
    Audience: General Public | Museum/ISE Professionals | Evaluators
    Environment Type: Exhibitions | Museum and Science Center Exhibits

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